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Celebs these days aren’t just acting in blockbusters and selling out concert tickets throughout the country — in fact, if they don’t have fashion line or a beauty range, can they even call themselves celebrities anymore?!
Just kidding. But it’s true that being in the spotlight means always seeking out opportunities to expand your brand, and for many showbiz stars, the beauty industry is the way to go.
Ara’s Secret
Ara Mina
Skincare products with the celebrity stamp can be pretty expensive, but not Ara Mina’s range. Made for Asian skin, her beauty brand Ara’s Secret is both affordable and effective. Ara’s Secret is already a global skincare brand with resellers working all around the world, and rumor has it that she’s launching a new makeup line soon named Ara Colours.
BLK Cosmetics
Anne Curtis
Both cruelty-free and PETA-approved, Anne Curtis’ brand BLK Cosmetics is perfect for those living the vegan lifestyle, animal lovers, or conscious of harmful beauty ingredients. With stores and stands in SM Beauty and across the Ayala Malls, her uncomplicated beauty company is accessible and affordable for the masses.
KathNails by KMCB
Kathryn Bernardo
Rather than launching her own product range, Kathryn Bernardo decided to open up her very own nail salon, with branches. Other than your usual mani-pedi services, she also offers lash perms, waxing and a whole assortment of spa services to cater to all of your pampering needs. You can book an appointment through her website.
POP Studio PH
Sarah Geronimo
For the past few weeks, Sarah Geronimo had been hinting at a new pop album that she would be releasing soon, and it definitely wasn’t what anyone was expecting. Aptly called Pop Studio PH mirroring her passion and love for singing, every single one of her products have a music-related name. And what’s also great about the brand is that it’s targeted at both female and male customers!
Sunnies Face
Georgina Wilson, Martine Cajucom & Bea Soriano Dee
Despite still being relatively new in the Philippine beauty industry, Sunnies Face has already made a huge name for itself. With world famous models like Rosie Huntington-Whiteley wearing their Fluffmatte in hot sauce, and features in international publications like Allure and Into the Gloss, it’s clear that Sunnies Face is a force to be reckoned with.
Vice Cosmetics
Vice Ganda
Vice is never one to shy away from the edgiest hair and makeup trends, so it only seemed natural that the ASAP superstar would launch some kind of cosmetics line. With Pinays absolutely obsessed with lipsticks, that’s the route he took with Vice Cosmetics, and he just launched a new collection called “Little Ponies.”
What’s your favorite celebrity beauty brand? To shop with these A-Listers, visit Lazada today!
Sheena is the lead fashion writer here at Pretty Me Philippines and has contributed articles for numerous lifestyle blogs and online publications. Other than keeping up with the latest trends, she loves baking and home DIY projects.